From the beginning of the pandemic SARS-COV-2 Human Resources specialists worked according to not fully thought-out schemes that formed quickly as a response to the rapidly deteriorating situation on the labour market. Learned experience reveals areas where each employer should focus in order to maintain good relationships with their employees, improve internal communication with employees and preserve their positive image among candidates. Thus, HR departments set trends for the coming months.
One can be sure that a breakthrough 2020 and 2021 This is a time for major changes and changes in priorities in the HR world.
Internal communication work
A large dispersal of the team due to remote work should not cause disorganization. An important task for HR departments working closely with supervisors will be to improve internal communication. For this purpose, companies will be happy to use various kinds of communicators, where there is the possibility of creating teams.
Chatbots that automate repetitive dialogues will also be useful. They will answer the most frequently asked questions and thus save workers time and energy. The most important information is to communicate through videos that provide much more personal and authentic contact than text messages.
This will become even more popular than before. But how do you do onboarding when you can't show a new person around the office and familiarize them with the rules in the organization? A good idea will be recording tutorials, which will certainly reduce the risk of understatement.
The new employee will feel better when he receives a short recording on the first day showing the office and welcoming the superiors.
The effects of employer branding can be measured
Human resources not only will they want to build their positive image, but also to control whether the actions taken in this area are producing results. They're going to do this by analyzing the level of rotation in the company. The number of incoming CV candidates may also be a valid indicator. It is also important to measure the involvement of employees. To measure them, you can use anonymous surveys that will be forwarded to your employees to fill out.
Power of the Internet
The Internet is primarily social media, which is a constant element in building the image of the employer. Company LinkedIn, Facebook, and even Tik-Tok for more than half of the candidates are the beginning of research on the company.
The Internet also offers great opportunities thanks to the LXP (Learning Experience Platform), which is a platform focused on the user software, which aims to make onboarding, development and careers as easy as possible. It enables greater involvement in the organization among new and current employees.
Recruitment of employees in many ways
The efficient conduct of online recruitment processes in post-pandemic reality will not be easy. HR specialists will use online candidate databases for this purpose. Thanks to mobile applications for recruitment teams, the entire team will be able to make a quick decision on the CV received. Communication with selected candidates will facilitate videoconferencing. In addition, online employee command systems will play a significant role in recruitment processes.
Encouraging job vacancies
The content of announcements will be crucial for jobseekers. Potential candidates will apply to the company if already at the stage of the announcement they receive information about the career path in the company and educational programs. A description of company culture and information about products/services offered may also be interesting. The subject matter related to work-life balance will be less important.
HR departments face an extremely difficult task working fully online. In this way they will improve the work of distributed teams, build a positive image of the organization, facilitate the development of employees already employed and recruit new ones. The epidemiological situation impedes each of these activities. However, trends on 2020/2021 They look very promising.